Marathon Digital strengthens its position

In November 2024, Marathon Digital acquired 6,474 BTC, increasing its reserves to 34,794 BTC, making the company the second-largest corporate holder after MicroStrategy. Additionally, $160 million was reserved for future purchases.

Record achievements and new opportunities

A key factor behind these large acquisitions was the successful sale of bonds worth $1 billion. Net proceeds amounted to $980 million, of which $200 million was used to buy back 2026 bonds, while the remaining funds will be directed towards expanding cryptocurrency assets. This strengthens the company's position among major Bitcoin holders: it controls 0.16% of the total supply of "digital gold," while MicroStrategy holds 1.8%.

Increasing corporate interest in cryptocurrencies

Since the beginning of 2024, the volume of digital currencies on the balance sheets of public companies has increased from 272,774 to 508,111 BTC, with November alone seeing an increase of over 143,800 coins. MicroStrategy leads, having acquired more than 130,000 BTC this month.

Other companies are also ramping up their investments: Rumble plans to invest up to $20 million in BTC, while Genius Group intends to allocate $14 million, aiming to hold over 90% of its reserves in cryptocurrency.

What does this mean for investors?

The strategy of large companies like Marathon Digital and MicroStrategy to accumulate digital gold in times of economic instability could impact the market, increasing demand from institutional investors and driving up the price of digital gold as a key asset.